Videos


A tool called Computational Algorithms for Representation and Processing of Eye-movements (CARPE) created the dynamic heatmaps which you see superimposed on the videos below. These heatmaps visually represent a cluster analysis of where people look while viewing the video. Heatmap overlays are copyright of the Visual Cognition Lab; the underlying video content is not.

Please visit VisCogEdinburgh, our channel on Vimeo, to watch all of our videos, including the ones in high definition!



Original video from the Fifty People One Question website.



Original Inaugural Address video from the official Whitehouse website.



Original video on YouTube.



Original (infamous) video on YouTube.



Original broadcast on Channel 4 News.


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The DIEM Project is generously funded by the Leverhulme Trust and the Economic and Social Research Council.

The University of Edinburgh is a charitable body, registered in Scotland, with registration number SC005336.